The Impact of Social Media in Hospitality

How Social Media is Changing Hospitality

It’s funny, as word of mouth and social media marketing continues to grow in the new era of instant review and social media hotels, amusement parks, restaurants and even the airlines have to step up their game. No longer can a server, front desk clerk or any member of an organizations service staff let their guard down. They literally have to be on their “A Game” at all times.

As review sites and apps become more and more popular and the one-stop shop for information about cars, hotels and anything you can think of that is fun to do the search engine becomes simply an aggregator to find the other tools available to find the real answers you need. In the infographic below there are no real surprises in the stats, but it does highlight just how important a good social media presence can help grow your business.

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