As you may or may not know I am currently studying to get my Master’s Degree in Internet Marketing. For my web analytics class last month we had to interview a professional currently using web analytics. So I sat down with the super intelligent and talented Krista Neher, CEO of Boot Camp Digital, to pick her brain on what web analytics are, why they are important and how to get the most out of what you see in an analytics report.
Check out the audio interview (Parts 1& 2) here on the site, on the portfolio page under Video. You don’t have to go far to find it and you won’t be disappointed.
– Brian (don’t forget to follow @briantudor on Twitter)